Wednesday 21 July 2010

TASTY TEAM BUILDING FOR THE SUMMER

Ok - So it's hot outside and the business is heading for summer slow down as clients and suppliers take off for their annual holidays.

So now is the perfect time to think about teambuilding and what better way to build a team than with ICE CREAM...Yum!

Yet another of Poisson Rouge's uniquely creative team building activities is the ICE CREAM CHALLENGE http://bit.ly/cqRXpd

The Ice Cream Challenge combines product R&D, brand strategy, communications, creativity and team dynamics to create optimum team performance (and you get to eat some ice cream!!)

In this activity - Teams essentially have to develop, manufacture, brand and promote a new product - an Ice Cream.

The event starts with a briefing at which teams are informed that they have just been taken over and that the new owners have changed their line of business to become an ice cream manufacturing company. They must now develop a new product for the World Food Fair - an ice cream!

Teams have a limited amount of time to create a new recipe, actually make real ice cream using specialist equipment provided – then package and promote it.

Judging is based on taste, packaging, the commerciality of the teams’ marketing plans and a TV commercial with jingle that they will have filmed and / or performed live.

As mentioned already - many aspects of team performance are touched on here including: communication, customer centricity, resource management, leadership, teamwork, empathy, interdependence, trust, creativity, problem solving, discovery (i.e. getting to know your colleagues) and having fun.

This can be delivered just about anywhere and although we hate to admit is - is very, very good value

Mind you - having tasted some of the concoctions such as pork and broccoli ice cream - it's not always the nuts!

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